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Mobilizing the Home Front - War Bonds and Domestic Propaganda (Hardcover)
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Mobilizing the Home Front - War Bonds and Domestic Propaganda (Hardcover)
Series: Presidential Rhetoric Series
Expected to ship within 12 - 17 working days
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During World War II, the home front offered unprecedented levels of
moral, financial, and labor support for the war effort. This was no
accident. Through the U.S. Treasury Department's war bond drives,
Franklin D. Roosevelt's administration strategically cultivated
national morale by creating the largest single domestic propaganda
campaign known to that time. Donald Duck and Bugs Bunny joined Judy
Garland, Dorothy Lamour, and Lana Turner to urge Americans to buy
war bonds, helping to create a virtual army of home front soldiers.
Dr. Seuss drew cartoons, Irving Berlin wrote songs, and Norman
Rockwell designed posters to help raise over $185 billion for the
struggle, most of it coming from average citizens who well
remembered the poverty of the Depression. In ""Mobilizing the Home
Front"", James J. Kimble marshals archival documents, public
appeals, and a wealth of internal memoranda, reports, and surveys
to offer a new understanding of the government's eight war bond
drives and the psyche of the nation at war. With roots in
propaganda studies, military history, rhetorical criticism, and
peace studies, this book adds new dimensions to our understanding
of the waging of war by the ""Greatest Generation.
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