Introduction to Information Systems, Loose Leaf (Paperback, 16th edition)

O'Brien's Introduction to Information Systems 16e reflects the contemporary use of enterprise-wide business systems. New real-world case studies continue to correspond with this industry reality. The text's focus is on teaching the future manager the potential effect on business of the most current IT technologies such as the Internet, Intranets, and Extranets for enterprise collaboration, and how IT contributes to competitive advantage, reengineering business processes, problem solving, and decision-making. The benchmark text for the syllabus organized by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize the explanation.

General

Imprint:	McGraw-Hill Higher Education
Country of origin:	United States
Release date:	February 2012
First published:	2013
Authors:	James O'Brien • George Marakas
Dimensions:	277 x 213 x 25mm (L x W x T)
Format:	Paperback
Pages:	768
Edition:	16th edition
ISBN-13:	978-0-07-131804-4
Categories:	Books > Computing & IT > Computer software packages > General Books > Business & Economics > Business & management > Business mathematics & systems > General Promotions
LSN:	0-07-131804-6
Barcode:	9780071318044

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