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Books > Sport & Leisure > Sports & outdoor recreation > Sports training & coaching > Drug abuse in sport
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Managing Drugs in Sport (Hardcover)
Loot Price: R4,349
Discovery Miles 43 490
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Managing Drugs in Sport (Hardcover)
Series: Routledge Research in Sport Business and Management
Expected to ship within 10 - 15 working days
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As ongoing high-profile drug scandals have demonstrated, sports
organisations rarely have a coherent strategy to manage the role
and relationship their sport has with different types of drugs
(from alcohol to supplements to prescription drugs to doping). This
important and timely book argues that drug control-led integrity
management of sport is more than an ideological battle around
doping. The relationship sport has with the drugs industry has
become a much broader management problem. The breadth of the
problem compels stakeholders in sport (including athletes, coaches,
fans, public servants and sports managers) to understand better the
issues in pursuit of effective strategies and responses. Drawing on
cutting-edge management theory, this book explores the dilemma of
drugs in sport. It introduces the policy and business contexts that
have shaped responses to this issue and examines its significance
to sport and integrity management, including human resource
management, marketing, and risk management. It discusses practical
management concerns, such as working with scientists and
anti-doping organisations, and offers clear recommendations for the
future management of sports integrity. The first book to offer a
complete framework for a drugs management strategy for sport,
Managing Drugs in Sport is essential reading for all advanced
students, researchers and practitioners working in sport
management, sport business, sport policy, sport governance and
business ethics.
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