Managing Authentic Relationships - Facing New Challenges in a Changing Context (Paperback, 4th edition)

In an increasingly connected world, Strategic Relationship Management is a vital capability for successful organizations. The book Managing Authentic Relationships; Facing New Challenges in a Changing Context focuses on building and managing a strong network and reciprocal relationships for the entire organization by implementing a professional relationship management approach at strategic, tactical and operational level. Professional relationship management makes valuable and measurable contributions to the strategic goals of an organization by: Expanding the organization's strategy to a Relationship Management Strategy; Efficiently managing relationships and correctly mapping stakeholders; Embedding clear responsibility for relationship management throughout the organization; Measuring results and calculating the Return-on-Relationship; Developing strong networking skills and networkers who are able to act as eyes and ears for the organization; Organizing effective networking activities with measurable results. This book also offers a holistic view. Managing authentic relationships requires a shared understanding of what relationships are. It is impossible to develop successful relationship management without authentic relationships based on trust and reciprocity.

General

Imprint:	Amsterdam University Press
Country of origin:	Netherlands
Release date:	February 2019
Editors:	Jean Paul Wijers
Dimensions:	234 x 156 x 23mm (L x W x T)
Format:	Paperback
Pages:	256
Edition:	4th edition
ISBN-13:	978-9462988613
Categories:	Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour
LSN:	9462988617
Barcode:	9789462988613

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