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Masterpieces of Swiss Entrepreneurship - Swiss SMEs Competing in Global Markets (Hardcover, 1st ed. 2021)
Loot Price: R1,618
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Masterpieces of Swiss Entrepreneurship - Swiss SMEs Competing in Global Markets (Hardcover, 1st ed. 2021)
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This open access book focuses on Switzerland-based medium-sized
companies with a longstanding export tradition and a proven
dominance in global niche markets. Based upon in-depth
documentation and analysis of 36 Swiss companies over their entire
history, an expert team of authors presents several parallels in
the pathways and success factors which allowed these firms to
become dominant and operate from a high-cost location such as
Switzerland. The book enhances these insights by providing
detailed company profiles documenting the company history,
development, and how their relevant global niche positions were
reached. Readers will benefit from these profiles as they compile a
diverse selection of industries, mainly active within the B2B
sector, with mostly mature companies (60 years to older than 100
years since founding) and different types of ownership
structures including family firms.  âMasterpieces of
Swiss Entrepreneurshipâ brings unique learning opportunities to
owners and leaders of SMEs in Switzerland and elsewhere. Findings
are based on detailed bottom-up research of 36 companies -- without
any preconceived notions. The book is both conceptual and
practical. It fosters understanding for different choices in
development pathways and management practices. Matti Alahuhta,
Chairman DevCo Partners, ex-CEO Kone, Board member of several
global listed companies, Helsinki, Finland Start-up entrepreneurs
need proven models from industry which demonstrate the various
paths to success. âMasterpieces of Swiss Entrepreneurshipâ
provides deep insights highlighting these models and the important
trade-offs entrepreneurial teams must consider when choosing the
path of high growth or of maximum control, as they are often
mutually exclusive. Gina Domanig, Managing Partner, Emerald
Technology Ventures, Zurich
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