And just like that, everything changed . . . A global pandemic.
Panic. Social distancing. Working from home. In a heartbeat, we
went from happy hours to virtual happy hours. From conferences to
virtual conferences. From selling to virtual selling. To remain
competitive, sales and business professionals were required to
shift the way they engaged prospects and customers. Overnight,
virtual selling became the new normal. Now, it is here to stay.
Virtual selling can be challenging. It's more difficult to make
human to human connections. It's natural to feel intimidated by
technology and digital tools. Few of us haven't felt the wave of
insecurity the instant a video camera is pointed in our direction.
Yet, virtual selling is powerful because it allows you to engage
more prospects and customers, in less time, at a lower cost, while
reducing the sales cycle. Virtual Selling is the definitive guide
to leveraging video-based technology and virtual communication
channels to engage prospects, advance pipeline opportunities, and
seal the deal. You'll learn a complete system for blending video,
phone, text, live chat, social media, and direct messaging into
your sales process to increase productivity and reduce sales
cycles. Jeb Blount, one of the most celebrated sales trainers of
our generation, teaches you: How to leverage human psychology to
gain more influence on video calls The seven technical elements of
impactful video sales calls The five human elements of highly
effective video sales calls How to overcome your fear of the camera
and always be video ready How to deliver engaging and impactful
virtual demos and presentations Powerful video messaging strategies
for engaging hard to reach stakeholders The Four-Step Video
Prospecting Framework The Five-Step Telephone Prospecting Framework
The LDA Method for handling telephone prospecting objections
Advanced email prospecting strategies and frameworks How to
leverage text messaging for prospecting and down pipeline
communication The law of familiarity and how it takes the friction
out of virtual selling The 5C's of Social Selling Why it is
imperative to become proficient with reactive and proactive chat
Strategies for direct messaging - the "Swiss Army Knife" of virtual
selling How to leverage a blended virtual/physical selling approach
to close deals faster As you dive into these powerful insights, and
with each new chapter, you'll gain greater and greater confidence
in your ability to effectively engage prospects and customers
through virtual communication channels. And, with this newfound
confidence, your success and income will soar. Following in the
footsteps of his blockbuster bestsellers People Buy You, Fanatical
Prospecting, Sales EQ, Objections, and Inked, Jeb Blount's Virtual
Selling puts the same strategies employed by his clients--a who's
who of the world's most prestigious organizations--right into your
hands.
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