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The History of Graphic Design. Vol. 2. 1960-Today (English, French, German, Hardcover, Multilingual edition)
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The History of Graphic Design. Vol. 2. 1960-Today (English, French, German, Hardcover, Multilingual edition)
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Through the turbulent passage of time, graphic design-with its
vivid, neat synthesis of image and idea-has distilled the spirit of
each age. Surrounding us every minute of every day, from minimalist
packaging to colorful adverts, smart environmental graphics to
sleek interfaces: graphic design is as much about transmitting
information as it is about reflecting society's cultural
aspirations and values. This second volume rounds off our in-depth
exploration of graphic design, spanning from the 1960s until today.
About 3,500 seminal designs from across the globe guide us in this
visual map through contemporary history, from the establishment of
the International Style to the rise of the groundbreaking digital
age. Around 80 key pieces go under the microscope in detailed
analyses besides 118 biographies of the era's most important
designers, including Massimo Vignelli (New York subway wayfinding
system), Otl Aicher (Lufthansa identity), Paula Scher (Citibank
brand identity), Neville Brody (The Face magazine), Kashiwa Sato
(Uniqlo brand identity), and Stefan Sagmeister (handwriting
posters). With his sweeping knowledge of the field, author Jens
Muller curates the standout designs for each year alongside a
running sequence of design milestones. Organized chronologically,
each decade is prefaced by a succinct overview as well as a
stunning visual timeline, offering a vivid display of the variety
of graphic production in each decade as well as the global
landscape which it at once described and defined. This collection
of important graphic works represents a long-overdue reflection on
the development of a creative field constantly changing and
challenging itself. These key pieces act as coordinates through
contemporary history, helping us trace the sheer influence of
graphic design on our daily lives. Combined with Volume One-which
spans from the field's very beginnings until 1959-the tomes offer
the most comprehensive exploration of graphic design to date.
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