This unique book offers a timely analysis of the impact of rapidly
advancing knowledge about the brain, mind and behaviour on
contemporary public policy and practice. Examining developments in
behaviour change policies, neuroscience, architecture and urban
design, education, and workplace training programmes the book
analyses the global spread of research agendas, policy experiments
and everyday practice informed by 'brain culture'. It offers an
alternative, geographically informed set of explanations for what
matters in explaining how people behave and how citizens' behaviour
should be governed. It will be of interest to students and
academics across the social and behavioural sciences.
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