Fostering Local Entrepreneurship in a Multinational Enterprise (Paperback)

Corporate entrepreneurship involves new business creation within established companies, the strategic renewal of existing business, and, ultimately, the search for sustainable competitive advantage in an increasingly globalised economy. Yet it remains elusive for many firms. In a collaboration between a practitioner and academic, Joe J. Amberg and Sara L. McGaughey explore corporate entrepreneuring within a large conglomerate multinational enterprise: Siemens AG. In early 2009, following a prolonged period of business stagnation and a huge bribery scandal, Siemens' top management identified a severe lack of entrepreneurship as a critical issue. The strengthening of 'local entrepreneurship' became a new priority in the strategic planning for 2010 to 2014. By examining three contrasting ventures in the Siemens business unit Fire Safety between 2008 and 2012, the authors identify key drivers and impediments that sustain inertia in corporate entrepreneuring within this global organisation. This study offers an insightful contribution to our growing - yet still fledgling - understanding of corporate entrepreneurship in global corporations, highlighting the importance of context, interdependencies between critical factors, and the false promise of universal best practice.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Series:	Routledge Frontiers of Business Management
Release date:	May 2019
First published:	2017
Authors:	Joe J. Amberg • Sara L. McGaughey
Dimensions:	234 x 156mm (L x W)
Format:	Paperback
Pages:	170
ISBN-13:	978-0-367-35041-3
Categories:	Books > Business & Economics > Business & management > International business Books > Business & Economics > Business & management > Ownership & organization of enterprises > Multinationals Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Promotions
LSN:	0-367-35041-6
Barcode:	9780367350413

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!