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Consumption and the World of Goods (Hardcover)
Loot Price: R3,938
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Consumption and the World of Goods (Hardcover)
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The study of past society in terms of what it consumes rather than
what it produces is - relatively speaking - a new development. The
focus on consumption changes the whole emphasis and structure of
historical enquiry. While human beings usually work within a single
trade or industry as producers, as, say, farmers or industrial
workers, as consumers they are active in many different markets or
networks. And while history written from a production viewpoint
has, by chance or design, largely been centred on the work of men,
consumption history helps to restore women o the mainstream. The
history of consumption demands a wide range of skills. It calls
upon the methods and techniques of many other disciplines,
including archaeology, sociology, social and economic history,
anthropology and art criticism. But it is not simply a melting-pot
of techniques and skills, brought to bear on a past epoch. Its
objectives amount to a new description of a past culture in its
totality, as perceived through its patterns of consumption in goods
and services. Consumption and the World of Goods is the first of
three volumes to examine history from this perspective, and is a
unique collaboration between twenty-six leading subject specialists
from Europe and North America. The outcome is a new interpretation
of the seventeenth and eighteenth centuries, one that shapes a new
historical landscape based on the consumption of goods and
services.
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