Management Crisis and Business Revolution describes the enormous
gap between business theories on the one hand, and the realities of
the workplace and uncertainties of the marketplace on the other. In
place of reasoned management and disciplined organization John
Harte depicts daily disorder, vagueness, and confusion; instead of
the logical processes of classroom case histories with rational
solutions. He provides tales of an abundance of irrational
judgments, personal foibles, and business follies. Once a top
operational manager with multinational organizations, Harte applies
his hands-on knowledge of the business world to a realistic
examination of workplace conditions. He describes methodically how
to handle human limitations in the average business enterprise, as
well as how to develop management strengths.
The author observed superior and inferior management firsthand,
and therefore witnessed the painful demise of many companies--some
of which, in his opinion, could have been saved. With thirty years'
experience to draw on, he analyzes why so many businesses and
products fail, while others succeed. He examines the amazing
progress of Japan and other Pacific Asian countries; explains the
decline of German, Canadian, British, and French management
practices; and provides strategies for the marketplace.
The business sectors described in this all-encompassing book
include: high-technology, fast-moving packaged consumer goods like
detergents; manufacturing and retailing consumer durables like
furniture and appliances; soft goods; fashion products; service
sector industries; manufacturing, wholesaling, and retail trade;
and a whole range of new service industries. Harte stresses that
while management and trade are timeless, dedication in the West has
declined. The challenge is how to manage change by innovating, and
replacing senile customs, systems, and institutions with more
progressive ones suited to the new business environment. This
unusually tough-minded view from workplace and marketplace will
benefit business entrepreneurs, managers and executives, as well as
students and educators of business and marketing.
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