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Cracking The America Code - A Plan For Getting US Back on Track (Paperback)
Loot Price: R295
Discovery Miles 2 950
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Cracking The America Code - A Plan For Getting US Back on Track (Paperback)
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Loot Price R295
Discovery Miles 2 950
Expected to ship within 10 - 15 working days
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John Krubski has been described as a "futurist with his feet on the
ground." He helps America's businesses, from the very small to the
very large, think their way to a better future. He has developed a
formula for creating the future you deserve and applied it to the
nation. The America Code began as a marketing exercise and evolved
into a fresh perspective on the fundamental American operating
system. "American exceptionalism" doesn't necessarily mean that
America and Americans are better than other nations and
nationalities. It simply describes the elementary fact that America
is different, peopled by a disproportionate citizenry of
Disenfranchised Diligent Optimists with a tendency towards
Collective Congenital Amnesia who are Addicted to Personal Liberty.
The future of America depends not on what we do but on who we are.
Based on a body of work encompassing more than 35,000 Americans,
this book gets to the core of what makes America America and
Americans Americans. The America Code is in our genes. It lies at
the heart of how we got here - both literally and historically. It
is the compass towards our future. The Code explains how we decide
what we decide and why we value what we value. To the clever reader
it also provides a blueprint for motivating and influencing
Americans in the market, in the workplace, and at the voting booth.
The Code can teach us many things about the third largest country
on the planet in terms of both land area and population. "American"
is more a nature than a nationality. Being here doesn't
automatically make you American any more than joining a team makes
you an athlete. But you don't have to live in America to carry the
America Code; which is why so many immigrants feel arriving here is
more of a homecoming than a journey to a strange land. The seven
markers of the America Code are: 1. We are disenfranchised diligent
optimists. 2. We are addicted to individual liberty. 3. We
subscribe to association rather than consensus. 4. We are fueled by
the principle of possibility. 5. We are governed by a faith in
something greater than ourselves - and certainly not the state. 6.
We are pragmatic combatants. 7. We are collective congenital
amnesiacs. Forty-four percent of Americans are essentially active
by nature. Forty-six percent are essentially inactive. Ten percent
are re-active... and half of America is genetically coded to
disagree with the other half. We have met the Economy; and it is us
The National Economy is a figment of our collective imagination. We
need to be careful what we imagine and we need to be particularly
mindful of how we are disposed to make the same mistakes again and
again. Krubski's Twelve-Step Program for the Nation includes: .
Only accept the word "unprecedented" if supporting documentation is
provided that covers at least the past 250 years. . Return clarity
to the national discourse by repealing, rescinding, and rectifying
the mandate of political correctitude. . Provide a basic primer for
political discourse in America beginning with the notion that for
everyone you think is wrong someone is equally convinced it is you
who are wrong. . Remind ourselves that we are not supposed to trust
government-not ours, not anyone else's. That is the reason behind
separation of powers. That is the rationale behind our
Constitution. . Never ask the question "What has become of our
country?" Nothing happens by itself-people are always responsible,
and they usually have reasons for doing what they do. To paraphrase
a mantra from the Watergate era, "Follow the advantage." . Never
ask "What can I do?" unless you're asking for instruction and
willing to take it.
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