Japanese animation is at the nexus of an international multimedia
industry worth over $23.6 billion a year, linked to everything from
manga to computer games, Pokémon and plushies. In this
comprehensive guide, Jonathan Clements chronicles the production
and reception history of the entire medium, from a handful of
hobbyists in the 1910s to the Oscar-winning Spirited Away and
beyond. Exploring the cultural and technological developments of
the past century, Clements addresses how anime’s history has been
written by Japanese scholars, and covers previously neglected
topics such as wartime instructional animation and work-for-hire
for American clients. Founded on the testimonies of industry
professionals, and drawing on a myriad of Japanese-language
documents, memoirs and books, Anime: A History illuminates the
anime business from the inside – investigating its innovators,
its unsung heroes and its controversies. This new edition has been
updated and revised throughout, with full colour illustrations and
three new chapters on anime’s fortunes among Chinese audiences
and subcontractors, 21st century trends in ‘otaku economics’,
and the huge transformations brought about by the rise of global
streaming technology.
General
| Imprint: |
Bfi Publishing
|
| Country of origin: |
United Kingdom |
| Release date: |
September 2023 |
| Authors: |
Jonathan Clements
|
| Dimensions: |
246 x 189mm (L x W) |
| Pages: |
456 |
| Edition: |
2nd edition |
| ISBN-13: |
978-1-83902-512-9 |
| Categories: |
Books
Promotions
|
| LSN: |
1-83902-512-3 |
| Barcode: |
9781839025129 |
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