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Gabay's Copywriters' Compendium - The definitive creative writer's guide (Hardcover, 2nd edition) Loot Price: R4,188

Discovery Miles 41 880

Repayment Terms: R392 pm x 12*

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Gabay's Copywriters' Compendium - The definitive creative writer's guide (Hardcover, 2nd edition): Jonathan Gabay

Gabay's Copywriters' Compendium - The definitive creative writer's guide (Hardcover, 2nd edition)

Jonathan Gabay

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Loot Price R4,188 Discovery Miles 41 880 | Repayment Terms: R392 pm x 12*

Expected to ship within 12 - 19 working days

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Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. Gabay's Copywriting Compendium contains a wealth of inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggested euphemisms, and odd facts.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	August 2016
First published:	2007
Authors:	Jonathan Gabay
Dimensions:	234 x 156 x 48mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	712
Edition:	2nd edition
ISBN-13:	978-1-138-15268-7
Categories:	Books > Business & Economics > Economics > General Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management Promotions
LSN:	1-138-15268-4
Barcode:	9781138152687