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Product Information Management - Theory and Practice (Paperback, Softcover reprint of the original 1st ed. 2014) Loot Price: R1,980
Discovery Miles 19 800
Repayment Terms: R186 pm x 12*
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Product Information Management - Theory and Practice (Paperback, Softcover reprint of the original 1st ed. 2014): Jorij Abraham

Product Information Management - Theory and Practice (Paperback, Softcover reprint of the original 1st ed. 2014)

Jorij Abraham

Series: Management for Professionals

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Loot Price R1,980 Discovery Miles 19 800 | Repayment Terms: R186 pm x 12*

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Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes; their strategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook.

General

Imprint: Springer International Publishing AG
Country of origin: Switzerland
Series: Management for Professionals
Release date: September 2016
First published: 2014
Authors: Jorij Abraham
Dimensions: 235 x 155 x 11mm (L x W x T)
Format: Paperback
Pages: 179
Edition: Softcover reprint of the original 1st ed. 2014
ISBN-13: 978-3-319-38039-1
Categories: Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour
Books > Business & Economics > Business & management > Management & management techniques > Project management
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-319-38039-7
Barcode: 9783319380391

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