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The Architecture of Innovation - The Economics of Creative Organizations (Hardcover)
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The Architecture of Innovation - The Economics of Creative Organizations (Hardcover)
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The developed world is struggling with unsustainable promises and
unappealing choices, and sustained economic growth represents one
of the few ways out. And over the centuries, growth in advanced
economies has been strongly linked to innovation. Despite the vast
amounts written about innovation over the years, understanding of
its drivers remains surprisingly limited. This book, by top Harvard
Business School professor Josh Lerner, seeks to remedy this
shortfall. It highlights that while organizational economists have
made strides in understanding what combinations of incentives and
organization structure can encourage innovative breakthroughs, many
of these insights have not yet received the attention they deserve
in the real world, or been developed in ways that can easily be
applied in real situations. The author focuses on two models for
encouraging innovation, the corporate research laboratory and the
start-up. Each model, while proven and successful, also faces
significant challenges and ambiguities. A central argument is that
there remains considerable potential for hybrids between these two
approaches. This book draws on important research in economics and
reviews different approaches to innovation, combining this with a
series of case examples to explore the challenges that face start
up firms, large firms, and nations. It is essential reading for
anybody faced with the challenge of innovation.
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