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Fashioning Socialism - Clothing, Politics and Consumer Culture in East Germany (Hardcover, Illustrated Ed)
Loot Price: R4,266
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Fashioning Socialism - Clothing, Politics and Consumer Culture in East Germany (Hardcover, Illustrated Ed)
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Fashioning Socialism is the first history of communist fashion in
East Germany. Using clothing as a lens to read society, the author
unveils wider tensions between the regime and the population and
within the regime itself. In telling the surprising - and often
bizarre - story of communist haute couture, fashion shows, seasonal
clearance sales, the textile and garment industries, and everyday
consumer practices, this book explores the paradoxical causes,
forms, and consequences of East Germany's attempt to create a
communist consumer culture during the Cold War. In attempting to
compete with capitalism on the West's terms, East Germany
unwittingly bred disgruntled consumers - consumers who ultimately
tore down the Wall. Topics covered include gender and consumption,
Americanization and Sovietization, women as consumer-citizens, and
much more. A rare glimpse into consumerism under state socialism,
this book offers unique insights into the Cold War, the dynamics
and collapse of communism, and modern consumption.
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