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Books > Business & Economics > Business & management > Sales & marketing > Advertising

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Smoke Signals - 100 Years of Tobacco Advertising (Paperback) Loot Price: R558
Discovery Miles 5 580
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Smoke Signals - 100 Years of Tobacco Advertising (Paperback): Judy Vaknin

Smoke Signals - 100 Years of Tobacco Advertising (Paperback)

Judy Vaknin

Series: Popular Culture

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Loot Price R558 Discovery Miles 5 580

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More money has been spent on tobacco advertising in the 20th century than on the advertising of any other product. 'Smoke Signals' traces the story from the beginning of the century to the final years, when tobacco companies were forced to stop advertising and look for alternative ways of promoting their products.

General

Imprint: Middlesex University Press
Country of origin: United Kingdom
Series: Popular Culture
Release date: 2007
Authors: Judy Vaknin
Dimensions: 222 x 197 x 8mm (L x W x T)
Format: Paperback
Pages: 112
ISBN-13: 978-1-904750-12-3
Categories: Books > Business & Economics > Business & management > Sales & marketing > Advertising
Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Food manufacturing & related industries > Tobacco industry
LSN: 1-904750-12-5
Barcode: 9781904750123

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