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Books > Social sciences > Sociology, social studies > Social institutions > Customs & folklore > Costume, clothes & fashion
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Fashion Journalism (Paperback, 2nd edition)
Loot Price: R1,102
Discovery Miles 11 020
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Fashion Journalism (Paperback, 2nd edition)
Expected to ship within 12 - 17 working days
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This comprehensively revised and updated second edition of Fashion
Journalism examines the vast changes within the industry and asks
what they mean for the status, practices, and values of journalism
worldwide. Providing first-hand guidance on how to report on
fashion effectively and responsibly, this authoritative text covers
everything from ideas generation to writing news and features,
video production, podcasting, and styling, including advice on how
to stay legally and ethically safe while doing so. The book takes
in all types of fashion content - from journalism to branded
content, and from individual content creation to editorial for
fashion brands. It explores their common practices and priorities,
while examining journalists' claim to special status compared to
other content producers. In conjunction with expanded theory and
research, the book includes interviews with journalists, editors,
bloggers, filmmakers, PRs, and brand content producers from the UK,
the US, China, and the Middle East to offer all a student or
trainee needs to know to excel in fashion journalism.
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