The 'one perfect solution' does not exist. The world is too
uncertain for that. But a solution that will work for you is out
there, waiting to be discovered.
For many years now, certainly since Scenarios was first
published, the only constants in the business environment have been
turbulence and change. Today things are no different.
Scenario planning enables managers to face up to this
uncertainty by evolving from the idea of finding the 'best
strategy' to one of mobilising the 'best strategizing process'. In
this long-awaited new edition of his bestselling classic, Kees van
der Heijden shows you how to move your organization to meet the
future by turning its ongoing 'strategic conversation' to its own
advantage. Linking your organization's unique (but often tacit)
business idea with scenario thinking, and building on the
principles of organizational learning, he describes practical ways
to develop those skills that will enhance the continuous
scenario-based strategy process.
""Kees van der Heijden has written the most comprehensive,
detailed and insightful guide to understanding the business
enviornment in a way most useful to business. No one has mastered
the art of bringing that insight to bear in the real world of
business with greater depth than Kees." Peter Schwartz, Chairman,
Global Business Network; author of 'The Art of the Long View'."
""The span of this book is unusually wide: it goes from the
philosophy of scenario thinking to the minute practicalities of how
to do it. This book is, in my view, the best field guide in a field
where it is easy to go astray and where guidance is precious."
Pierre Wack, Former Head of Scenario Planning, Royal Dutch /
Shell"
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
