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Books > History > Asian / Middle Eastern history
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Soft Power in Central Asia - The Politics of Influence and Seduction (Paperback)
Loot Price: R883
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Soft Power in Central Asia - The Politics of Influence and Seduction (Paperback)
Series: Contemporary Central Asia: Societies, Politics, and Cultures
Expected to ship within 12 - 17 working days
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Central Asia often evokes images of imperial power rivalry dating
back to the 19th century. Yet as the region's international
politics becomes more complex in the age of globalization, the need
for new ways of looking at its many actors is more pressing than
ever. Today even the traditional great powers rely increasingly on
subtle forms of influence to augment their military might and
economic clout in order to achieve their objectives in Central
Asia. Bearing this in mind, Soft Power in Central Asia examines the
patterns of attraction and persuasion that help shape the political
choices of countries in the region. Starting with an investigation
of soft power projection by the US, Russia and China, it sheds
light on normative transfer and public diplomacy of the European
Union, Turkey and Israel, and concludes with a discussion of the
Central Asian republics' active stance in the competition for the
hearts and minds. Containing original chapters contributed by
leading experts in the field, the volume will appeal to scholars
and professionals with interest in international relations,
political science and Central Asian studies.
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