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Books > Arts & Architecture > Performing arts > Films, cinema
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Shoot, Edit, Share - Video Production for Mass Media, Marketing, Advertising, and Public Relations (Hardcover)
Loot Price: R4,738
Discovery Miles 47 380
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Shoot, Edit, Share - Video Production for Mass Media, Marketing, Advertising, and Public Relations (Hardcover)
Expected to ship within 12 - 17 working days
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Shoot, Edit, Share is an interactive, accessible introduction to
video production techniques, concepts, and terminology. With the
increasing availability of affordable video equipment, many
students and professionals need to learn the basics of video
production without being overwhelmed by technical details and
equipment lists. Covering preproduction, production, editing in
post, and distribution, this book shows you how to produce video
quickly and effectively for a range of clients, from commercial
firms to community service organizations. Key features include: A
companion website including video interviews with professionals
that demonstrate and reinforce techniques covered in the book;
Service-learning exercises that engage readers in real-world
learning experiences, encouraging them to interact with their
communities and new clients; Clear, easy to follow and heavily
illustrated guides for all of the equipment and processes that go
into video production; Focus on creating stories for a target
audience, and building convincing and engrossing narrative through
videos; A thorough breakdown of all the techniques needed in
post-production, through editing, well-designed graphics, and
quality sound; A best-practices guide to viral videos, sharing
video content online and increasing its exposure on social media
sites; QR codes throughout the book, that when scanned, demonstrate
video techniques and concepts related to what was read.
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