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Books > Business & Economics > Business & management > Sales & marketing

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Marktleistung und Wettbewerb - Strategische und operative Perspektiven der marktorientierten Leistungsgestaltung (German, Paperback, Softcover reprint of the original 1st ed. 1997) Loot Price: R1,745
Discovery Miles 17 450
Repayment Terms: R164 pm x 12*
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Marktleistung und Wettbewerb - Strategische und operative Perspektiven der marktorientierten Leistungsgestaltung (German,...

Marktleistung und Wettbewerb - Strategische und operative Perspektiven der marktorientierten Leistungsgestaltung (German, Paperback, Softcover reprint of the original 1st ed. 1997)

Klaus Backhaus, Bernd Gunter, Michael Kleinaltenkamp, Wulff Plinke, Hans Raffee

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Loot Price R1,745 Discovery Miles 17 450 | Repayment Terms: R164 pm x 12*

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In 20 Beitragen beschaftigen sich die Autoren mit den Perspektiven und strategischen Optionen dieses Bereiches und beschreiben Einsatzmoglichkeiten der marktorientierten Leistungsgestaltung im Investitions-, Handels- und Dienstleistungssektor.
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General

Imprint: Gabler
Country of origin: Germany
Release date: October 2013
First published: 1997
Editors: Klaus Backhaus • Bernd Gunter • Michael Kleinaltenkamp • Wulff Plinke • Hans Raffee
Dimensions: 244 x 170 x 28mm (L x W x T)
Format: Paperback
Pages: 536
Edition: Softcover reprint of the original 1st ed. 1997
ISBN-13: 978-3-663-10744-6
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-663-10744-2
Barcode: 9783663107446

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