Winner of the Outstanding Manuscript Award from Phi Alpha Theta,
this work explains how nationhood emerges by viewing countries as
cultural artifacts, a product of "invented traditions." In the case
of France, scholars sharply disagree, not only over the nature of
French national identity but also over the extent to which diverse
and sometimes hostile provincial communities became integrated into
the nation. In When Champagne Became French: Wine and the Making of
a National Identity, Kolleen M. Guy offers a new perspective on
this debate by looking at one of the central elements in French
national culture -- luxury wine -- and the rural communities that
profited from its production.
Focusing on the development of the champagne industry between
1820 and 1920, Guy explores the role of private interests in the
creation of national culture and in the nation-building process.
Drawing on concepts from social and cultural history, she shows how
champagne helped fuel the revolution in consumption as social
groups searched for new ways to develop cohesion and to establish
status. By the end of the nineteenth century, Guy concludes, the
champagne-producing provinces in the department of Marne had
developed a rhetoric of French identity that promoted its own
marketing success as national. This ability to mask local interests
as national concerns convinced government officials of the need, at
both national and international levels, to protect champagne as a
French patrimony.
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