Political Campaign Communication - Inside and Out (Hardcover, 3rd edition)

Now in its third edition, Political Campaign Communication: Inside and Out examines the intricacies of political campaigning through the eyes of both an academic and a political consultant. Unlike others in its field, this text takes a broad view of political campaigning, discussing both theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events. This new edition delves into ongoing changes in the American political environment, with fuller examinations of women and gender, the involvement of social media in political campaigning, political money, and ethics. Advanced undergraduate and graduate students of political communication can make use of updated chapter-by-chapter discussion questions and online practice quizzes.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	December 2017
First published:	2017
Authors:	Larry Powell • Joseph Cowart
Dimensions:	235 x 191mm (L x W)
Format:	Hardcover
Pages:	395
Edition:	3rd edition
ISBN-13:	978-1-138-29181-2
Categories:	Books > Reference & Interdisciplinary > Communication studies > Media studies Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising Promotions
LSN:	1-138-29181-1
Barcode:	9781138291812

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