Tourism and Cuba - Complexities of Tourism Planning and Development (Paperback)

Cuba has experienced many social, economic, and political changes since Raul Castro retained presidency of the island nation in 2008. This comprehensive volume examines how Cuba has restructured some of its core economic policies in order to tackle stagnation; these include allowing for more legalized private enterprises, reducing the number of State-employed workers, and fostering additional outside investments. The authors explore the surge of entrepreneurial activity in tourism among Cuban residents due to these reforms, whether that be offering new tourism products or expanding traditional ones. Though the current diplomatic climate suggests continued uncertainty, the ripple effect of a potentially thawing relationship between Cuba and the USA resulted in an unexpected surge of international tourists wishing to experience Cuba before it opened to the American travel market. This book highlights the factors that are influencing, and in some cases complicating, tourism planning and development in Cuba. The authors explore a wide range of topics including tourism and land-use policy, competitiveness, responsible practices, gender and ethical advertising, the role of tour guides, emergence of casa particulares, experiential learning and solidarity, and authenticity through local art. This book will interest students, researchers, politicians and investors with a focus on Cuba. It was originally published as a special issue of the journal Tourism Planning & Development.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	June 2020
First published:	2019
Editors:	Lauren Duffy • Carol Kline
Dimensions:	246 x 174mm (L x W)
Format:	Paperback
Pages:	160
ISBN-13:	978-0-367-58258-6
Categories:	Books > Business & Economics > Economics > General Books > Social sciences > Politics & government > Political structure & processes > Political leaders & leadership Books > Social sciences > Politics & government > Local government > General Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
LSN:	0-367-58258-9
Barcode:	9780367582586

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