Antimodernism is a term used to describe the international
reaction to the onslaught of the modern world that swept across
industrialized Western Europe, North America, and Japan in the
decades around the turn of the twentieth century. Scholars in art
history, anthropology, political science, history, and feminist
media studies explore antimodernism as an artistic response to a
perceived sense of loss - in particular, the loss of 'authentic'
experience.
Embracing the 'authentic' as a redemptive antidote to the threat
of unheralded economic and social change, antimodernism sought out
experience supposedly embodied in pre-industrialized societies - in
medieval communities or 'oriental cultures, ' in the Primitive, the
Traditional, or Folk. In describing the ways in which modern
artists used antimodern constructs in formulating their work, the
contributors examine the involvement of artists and intellectuals
in the reproduction and diffusion of these concepts. In doing so
they reveal the interrelation of fine art, decorative art, souvenir
or tourist art, and craft, questioning the ways in which these
categories of artistic expression reformulate and naturalise social
relations in the field of cultural production.
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