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Privacy Online, Law and the Effective Regulation of Online Services (Hardcover)
Loot Price: R2,482
Discovery Miles 24 820
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Privacy Online, Law and the Effective Regulation of Online Services (Hardcover)
Series: Intersentia Studies on Law, Information and Technology, 0
Expected to ship within 12 - 17 working days
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his book addresses a topic of vivid public discussion at both
national and international levels where an information technology
revolution comes together with pervasive personal data collection.
This threat to privacy is peculiar and the old tools, such as
consent for personal data processing, fail to work properly in the
context of online services. This was clearly seen in the case of
Cambridge Analytica which uncovered how easy the procedural
requirements of consent and purpose limitation can be abused on a
mass scale.The lack of individual control over personal data
collected by online service providers is a significant problem
experienced by almost every person using the Internet: it is an
'all or nothing' choice between benefiting from digital technology
and keeping their personal data away from the extensive corporate
surveillance. If people are to have autonomous choice in respect of
their privacy processes, then they need to be able to manage these
processes themselves. To put individuals in the drivers seat, the
book first conducts a careful examination of the economic and
technical details of online services which pinpoints both the
privacy problems caused by their providers and the particular
features of the online environment. Then it devises a set of
measures to enable individuals to manage these processes. The
proposed Privacy Management Model consists of three interlocking
functions of controlling, organising and planning. This requires a
mix of regulatory tools: a particular business model in which
individuals are supported by third parties (Personal Information
Administrators); a set of technological/architectural tools to
manage data within the ICT systems of the online service providers;
and laws capable of enabling and supporting all these elements.The
proposed solution remedies the structural problems of the Internet
arising from its architectural and informational imbalances and
enables the effective exercise of individual autonomy. At the same
time, it facilitates the effective operation of online services and
recognises the fundamental importance of the use of personal data
for the modern economy. All of this is designed to change the way
decision-makers think about Internet privacy and form the
theoretical backbone of the next generation of privacy laws. It
also shows that technology is not intrinsically privacy invasive
and that effective regulation is possible.
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