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Books > Business & Economics > Business & management > Sales & marketing

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Demand Creation in der Automobilzulieferindustrie (German, Paperback, 2005 ed.) Loot Price: R2,197
Discovery Miles 21 970
Repayment Terms: R206 pm x 12*
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Demand Creation in der Automobilzulieferindustrie (German, Paperback, 2005 ed.): Marco Hecker

Demand Creation in der Automobilzulieferindustrie (German, Paperback, 2005 ed.)

Marco Hecker; Foreword by Hans A. Wuthrich

Series: Internationalisierung und Management

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Loot Price R2,197 Discovery Miles 21 970 | Repayment Terms: R206 pm x 12*

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Marco H. Hecker entwirft ein Konzept zur engeren Verzahnung von Kundenbeziehungsmanagement und Innovationsmanagement, das die Informations- & Kommunikationsprozesse zwischen Automobilhersteller und -zulieferer optimiert.

General

Imprint: Deutscher Universitats Verlag
Country of origin: Germany
Series: Internationalisierung und Management
Release date: October 2005
First published: 2005
Authors: Marco Hecker
Foreword by: Hans A. Wuthrich
Dimensions: 210 x 148 x 21mm (L x W x T)
Format: Paperback
Pages: 388
Edition: 2005 ed.
ISBN-13: 978-3-8350-0083-4
Languages: German
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-8350-0083-7
Barcode: 9783835000834

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