Like, Comment, Subscribe - Inside YouTube's Chaotic Rise to World Domination (Hardcover)

The gripping inside story of YouTube, the company that upended media, culture, industry, and democracy-by a leading tech journalist Across the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are uploaded to the site, a technical feat unmatched in the history of computing. YouTube invented the attention economy we all live in today, forever changing how people are entertained, informed, and paid online. Everyone knows YouTube. And yet virtually no one knows how it works. Like, Comment, Subscribe is the first book to reveal the riveting, behind-the-scenes account of YouTube's technology and business, detailing how it helped Google, its parent company, achieve unimaginable power, a narrative told through the people who run YouTube and the famous stars born on its stage. It's the story of a revolution in media and an industry run amok, how a devotion to a simple idea-let everyone broadcast online and make money doing so-unleashed an outrage and addiction machine that spun out of the company's control and forever changed the world. Mark Bergen, a top technology reporter at Bloomberg, might know Google better than any other reporter in Silicon Valley, having broken numerous stories about its successes and scandals. As compelling as the very platform it investigates, Like, Comment, Subscribe is a thrilling, character-driven story of technological and creative ingenuity and the hubris that undermined it.

General

Imprint:	Viking
Country of origin:	United States
Release date:	September 2022
Authors:	Mark Bergen
Dimensions:	237 x 161 x 38mm (L x W x T)
Format:	Hardcover
Pages:	464
ISBN-13:	978-0-593-29634-9
Categories:	Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries
LSN:	0-593-29634-6
Barcode:	9780593296349

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!