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Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector

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Delivering the Customer Experience - Creating Attainable Dreams A Guide for Retail Teams (Paperback) Loot Price: R436
Discovery Miles 4 360
Delivering the Customer Experience - Creating Attainable Dreams A Guide for Retail Teams (Paperback): Mark F. Dorgan

Delivering the Customer Experience - Creating Attainable Dreams A Guide for Retail Teams (Paperback)

Mark F. Dorgan

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Loot Price R436 Discovery Miles 4 360

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Using more than 50 best practice examples from successful retailers globally, in this book retail thought leader and business strategist Dr Mark Dorgan offers a practical framework you can use to design and deliver a differentiated retail customer experience in the store and in multi-channel retailing. Using straight-forward descriptions of the key concepts, best practice cases and practical tool sets, the book offers retail teams and others who deal with consumers a clear and practical approach to delivering the customer experience in-store, on-line, on-mobile and across channels, tapping into both established retail best practices and strategies for responding to new consumer trends.

General

Imprint: Createspace Independent Publishing Platform
Country of origin: United States
Release date: October 2010
First published: October 2010
Authors: Mark F. Dorgan
Dimensions: 254 x 178 x 8mm (L x W x T)
Format: Paperback - Trade
Pages: 140
ISBN-13: 978-1-4538-2398-9
Categories: Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector
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LSN: 1-4538-2398-0
Barcode: 9781453823989

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