Kick your bad habits--and CLOSE MORE SALES
"I love this book, especially the importance of empathy--care
enough about what you are selling to personalize its value to your
customer "
--Jim Farley, VP Global Marketing, Ford Motor Company
"In over 20 years of sales leadership, I had yet to see someone
describe self-improvement through the elimination of existing
behaviors rather than the creation of new ones--what a simple,
concise, and personally applicable developmental tool. This is a
must-read for everyone in sales "
--Chris Richardson, VP Global Sales, Abbott Vascular
"Don Brown and Bill Hawkins, collaborating with Marshall
Goldsmith's incredible insight, have created strategy and ideas
that will help you grow, sell more, and prosper "
--Jeffrey Gitomer, author of "The Little Red Book of Selling"
""What Got You Here Won't Get You There in Sales " is a
practical guide for anyone in sales--they hit the nail on the head
Read this book to learn how to build your relationships with
customers while shedding the habits that are holding you back
"
--Tom Reilly, author of "Value-Added Selling"
"Deep and meaningful connections with people in business can
change the trajectory of your career. This is a brilliant playbook
for professionals who want to step up their game and truly own
their success. I have seen the power of this approach in
action--and IT WORKS "
--Rich Daly, Executive Vice President, Takeda Pharmaceuticals
About the Book:
One of the most influential business coaches of our time,
Marshall Goldsmith helps businesspeople pinpoint career-harming
behaviors, understand why they engage in them and, most
importantly--stop. His book "What Got You Here Won't Get You There"
wasn't just a runaway bestseller, it has helped untold numbers
dramatically improve their careers and personal lives.
Now, Goldsmith teams up with leading sales thought leaders Don
Brown and Bill Hawkins to help you break the habits that
specifically damage sales relationships. This dream team's combined
clients have increased their sales from 5 to 30 percent--and their
gross profit up to 50 percent In short, their approach works.
"What Got You Here Won't Get You There in Sales " provides
simple-to-use tools for maintaining and leveraging quality personal
connections by doing something much easier than learning new
behaviors: simply "stopping" old ones. When dealing with your
customers, do you: Needlessly verbalize and execute every possible
step in the sales process? Repeatedly initiate communication for no
apparent purpose? Attempt to verbally "one up" your customer in
conversation?
The authors name 16 bad habits in all, and they provide proven
techniques for reversing their negative effects by putting them to
rest for good. There is no profession that depends more on good
relationships than sales. And there's no one more qualified to
coach you to create and nurture productive sales relationships than
these three authors.
You "do" have the power to change. Let Goldsmith, Brown, and
Hawkins help you kick your bad habits to improve relationships,
increase sales, and enjoy a more fulfilling, enriching career.
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