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Electoral Survey Methodology - Insight from Japan on using computer assisted personal interviews (Paperback)
Loot Price: R919
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Electoral Survey Methodology - Insight from Japan on using computer assisted personal interviews (Paperback)
Series: Routledge-WIAS Interdisciplinary Studies
Expected to ship within 12 - 17 working days
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While it has been some time since computer technologies were first
introduced to social surveys, their methodological advantages, as
well as potential limitations, are not yet fully appreciated by the
relevant communities of scholars, mass media and governmental
organizations. What can computer-assisted surveys do which ordinary
paper and pencil interviews (PAPI) can never do? How does the usage
of computer technology affect the quality of survey process and of
collected data? More generally, what are the issues pertinent to
the methodology of public opinion inquiry that are now revealed by
the availability of computer-assisted surveying technique? The book
seeks to address these questions systematically, with each
individual chapter providing a well-focused analysis and ample
evidence from Japan. As the computer-assisted survey is bound to be
more dominant in the coming years, this book provides an important
foundation for future academic studies as well as their practical
applications in the field.
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