Citizens are asked to buy, and asked to consider to buy, goods of all sizes and all prices, nearly all of the time. Appeals to political decision-making are less common. In The Consumer Citizen, Ethan Porter investigates how the techniques of everyday consumer experiences can shape political behavior. Drawing on more than a dozen original studies, he shows that the casual conflation of consumer and political decisions has profound implications for how Americans think about politics. Indeed, Porter explains that consumer habits can affect citizens' attitudes about their government, their taxes, their politicians, and even whether they purchase government-sponsored health insurance. The consumer citizen approaches government as if it were just an ordinary firm. Of course, government is not an ordinary firm--far from it--and the disjunction between what government is, and the consumer apparatus that citizens bring to bear on their evaluations of it, offers insight into several long-unanswered questions in political behavior and public opinion. How do many Americans make sense of the political world? The Consumer Citizen offers a novel answer: By relying on the habits and tools that they learn as consumers.

Party identification may be the single most powerful predictor of voting behavior, yet scholars continue to disagree whether this is good or bad for democracy. Some argue that party identification functions as a highly efficient information shortcut, guiding voters to candidates that represent their interests. Others argue that party identification biases voters' perceptions, thereby undermining accountability. Competing Motives in the Partisan Mind provides a framework for understanding the conditions under which each of the characterizations is most apt. The answer hinges on whether a person has sufficient motivation and ability to defend her party identity or whether norms of good citizenship motivate her to adjust her party identity to reflect her disagreements.
A series of surveys and experiments provide a window into the partisan mind during times of conflict between party identity and political attitudes. These studies show that individuals devote cognitive resources to defending their party identities against dissonant thoughts, often resorting to elaborate justifications. However, when cognitive resources are insufficient, these defenses break down and partisans are forced to adjust their identities to reflect disagreements. In addition, thoughts of civic duty can stimulate responsiveness motivation to the point that it overwhelms partisan motivation, leading individuals to adjust their identities to reflect their disagreements.
In demonstrating the influence of competing motives, this book reconciles the two dominant theories of party identification. Rather than characterizing party identification as either a highly stable affective attachment or a running tally of political evaluations, it suggests that the nature of party identification hinges on the interplay between the motivations that underlie it. Perhaps even more importantly, this book shifts the discussion away from partisan change versus stability to the normative implications of party identification. While the polarization of American politics may be exacerbating partisan biases, there is plenty of reason for hope. By simply making citizens' widespread feelings of civic duty salient to them, these biases may be overcome.

For centuries it has been assumed that democracy must refer to the empowerment of the People's voice. In this pioneering book, Jeffrey Edward Green makes the case for considering the People as an ocular entity rather than a vocal one. Green argues that it is both possible and desirable to understand democracy in terms of what the People gets to see instead of the traditional focus on what it gets to say. The Eyes of the People examines democracy from the perspective of everyday citizens in their everyday lives. While it is customary to understand the citizen as a decision-maker, in fact most citizens rarely engage in decision-making and do not even have clear views on most political issues. The ordinary citizen is not a decision-maker but a spectator who watches and listens to the select few empowered to decide. Grounded on this everyday phenomenon of spectatorship, The Eyes of the People constructs a democratic theory applicable to the way democracy is actually experienced by most people most of the time. In approaching democracy from the perspective of the People's eyes, Green rediscovers and rehabilitates a forgotten "plebiscitarian" alternative within the history of democratic thought. Building off the contributions of a wide range of thinkers-including Aristotle, Shakespeare, Benjamin Constant, Max Weber, Joseph Schumpeter, and many others-Green outlines a novel democratic paradigm centered on empowering the People's gaze through forcing politicians to appear in public under conditions they do not fully control. The Eyes of the People is at once a sweeping overview of the state of democratic theory and a call to rethink the meaning of democracy within the sociological and technological conditions of the twenty-first century. In addition to political scientists and students of democracy, the book likely will be of interest to political journalists, theorists of visual culture, and anyone in search of political principles that acknowledge, rather than repress, the pathologies of political life in contemporary mass society.

Fox News, MSNBC, The New York Times, The Wall Street Journal, The Rush Limbaugh Show, National Public Radio - a list of available political media sources could continue without any apparent end. This book investigates how people navigate these choices. It asks whether people are using media sources that express political views matching their own, a behavior known as partisan selective exposure. By looking at newspaper, cable news, news magazine, talk radio, and political website use, this book offers the most comprehensive look to-date at the extent to which partisanship influences our media selections. Using data from numerous surveys and experiments, the results provide broad evidence about the connection between partisanship and news choices. This book also examines who seeks out likeminded media and why they do it. Perceptions of partisan biases in the media vary - sources that seem quite biased to some don't seem so biased to others. These perceptual differences provide insight into why some people select politically likeminded media - a phenomenon that is democratically consequential. On one hand, citizens may become increasingly divided from using media that coheres with their political beliefs. In this way, partisan selective exposure may result in a more fragmented and polarized public. On the other hand, partisan selective exposure may encourage participation and understanding. Likeminded partisan information may inspire citizens to participate in politics and help them to organize their political thinking. But, ultimately, the partisan use of niche news has some troubling effects. It is vital that we think carefully about the implications both for the conduct of media research and, more broadly, for the progress of democracy.

In the months before the 2015 election, Lord Ashcroft Polls conducted focus groups all over the country to find out whether the parties' frenetic campaigning was having any effect on the people it was supposed to impress: undecided voters in marginal seats. The reports, collected here for the first time, show what was going on behind the polling numbers - what people made of the stunts, scandals and mishaps, as well as the policies, plans and promises that constitute the race to Number Ten. As well as shedding light on voters' hopes and fears, the book asks crucial questions: which party leader is like a Chihuahua in a handbag? Which cartoon character does David Cameron most resemble? What would Ed Miliband do on a free Friday night? And is Nigel Farage more like Johnny Rotten or the Wurzels?

The 2017 general election was supposed to be a walkover for the Conservative Party - but the voters had other ideas. In The Lost Majority, Lord Ashcroft draws on his unique research to explain why the thumping victory the Tories expected never happened. His findings reveal what real voters made of the campaign, why Britain refused Theresa May's appeal for a clear mandate to negotiate Brexit and where the party now stands after more than a decade of `modernisation' . And, critically, Ashcroft examines the challenges the Tories face in building a winning coalition when 13 million votes is no longer enough for outright victory. This is an indispensible guide that will provide food for thought to anyone wishing to examine in detail what really happened on 8 June, 2017, and how this will impact on future elections.

New media forums have created a unique opportunity for citizens to participate in a variety of social and political contexts. As new social technologies are being utilized in a variety of ways, the public is able to interact more effectively in activities within their communities. The Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media addresses opportunities and challenges in the theory and practice of public involvement in social media. Highlighting various communication modes and best practices being utilized in citizen-involvement activities, this book is a critical reference source for professionals, consultants, university teachers, practitioners, community organizers, government administrators, citizens, and activists.

Political Action Committees (PACs) are a prominent and contentious feature of modern American election campaigns. As organizations that channel money toward political candidates and causes, their influence in recent decades has been widely noted and often decried. Yet, there has been no comprehensive history compiled of their origins, development, and impact over time. In The Rise of Political Action Committees, Emily J. Charnock addresses this gap, telling a story with much deeper roots than contemporary commentators might expect. Documenting the first wave of PAC formation from the early 1940s to the mid-1960s, when major interest groups began creating them, she shows how PACs were envisaged from the outset as much more than a means of winning elections, but as tools for effecting ideological change in the two main parties. In doing so, Charnock not only locates the rise of PACs within the larger story of interest group electioneering - which went from something rare and controversial at the beginning of the 20th Century to ubiquitous today - but also within the narrative of political polarization. Throughout, she offers a full picture of PACs as far more than financial vehicles, showing how they were electoral innovators who pioneered strategies and tactics that came to pervade modern US campaigns and reshape American politics. A broad-ranging political history of an understudied American campaign phenomenon, this book contextualizes the power and purpose of PACs, while revealing their transformative role within the American party system - helping to foster the partisan polarization we see today.

Voting Advice Applications - VAAs - have become a widespread online feature of electoral campaigns in Europe, attracting growing interest from social and political scientists. But until now, there has been no systematic and reliable comparative assessment of these tools. Previously published research on VAAs has resulted almost exclusively in national case studies. This lack of an integrated framework for analysis has made research on VAAs unable to serve the scientific goal of systematic knowledge accumulation. Against this background, Matching Voters With Parties and Candidates aims first at a comprehensive overview of the VAA phenomenon in a truly comparative perspective. Featuring the biggest number of European experts on the topic ever assembled, the book answers a number of open questions and addresses debates in VAA research. It also aims to bridge the gap between VAA research and related fields of political science.

This book examines the geography of partisan polarization, or the Reds and Blues, of the political landscape in the United States. It places the current schism between Democrats and Republicans within a historical context and presents a theoretical framework that offers unique insights into the American electorate. The authors focus on the demographic and political causes of polarization at the local level across space and time. This is accomplished with the aid of a comprehensive dataset that includes the presidential election results for every county in the continental United States, from the advent of Jacksonian democracy in 1828 to the 2016 election. In addition, coverage applies spatial diagnostics, spatial lag models and spatial error models to determine why contemporary and historical elections in the United States have exhibited their familiar, but heretofore unexplained, political geography. Both popular observers and scholars alike have expressed concern that citizens are becoming increasingly polarized and, as a consequence, that democratic governance is beginning to break down. This book argues that once current levels of polarization are placed within a historical context, the future does not look quite so bleak. Overall, readers will discover that partisan division is a dynamic process in large part due to the complex interplay between changing demographics and changing politics.

No previous volume has collected as interesting and broad a collection of essays on Canadian discourse and culture. This volume of representative case studies reflects the Canadian experience in terms of discourse, society, and public culture, linking its discussions to larger political and social issues and theories. Topics include:

Constitutional controversies

Cultural sovereignty

Feminist voices

Globalization

Internet issues

Marginalized communities

Nationalism

Nativity

Multidisciplinary perspectives from a mix of established and emerging Canadian studies scholars converge in a highly readable, engaging, and unique book that offers a distinctive portrait of a nation not nearly as well understood as its proximity to the United States might suggest.

Migrants have, for some time, engaged in the politics of their homelands from a distance, but, as this book argues, politicians are increasingly looking beyond their national boundaries for electoral and political support. While migrants rarely cast decisive votes in homeland elections, they are not marginal to homeland politics. Courting Migrants looks at how extraterritorial outreach by homeland states and parties alters the boundaries of political membership and intersects with migrant agency to transform politics at home. It addresses three specific questions: under what conditions and in what ways do homeland authorities reach out to migrants? How do these migrants respond? And, to what extent does their response affect homeland governance? Katrina Burgess argues that globalization and the spread of democracy since the 1970s have encouraged politicians in the Global South to reach out to migrants in search of economic resources, foreign policy support, and/or electoral advantage. They do so by cultivating feelings of loyalty that induce some kinds of migrant engagement while discouraging others. Whether or not these politicians succeed depends on where migrants are located, how many resources they have, what kinds of identities they value, and why they left their homeland in the first place. This interaction between outreach and engagement has implications, in turn, for how migrants are responding to the current wave of populism and authoritarianism around the globe. The book is based on in-depth research on state-migrant relations in four high-migration countries: Turkey, Dominican Republic, Philippines, and Mexico.

The 1997-1998 edition of the Index to International Public Opinion continues to provide the most comprehensive information available for public opinion data throughout the world. Surveys from 67 countries are included, and 127 countries and regions are referenced in these studies. Data compiled by 235 research firms makes this the one essential source for public opinion research data. As with earlier volumes, all tables contain total sample results and many include breakdowns by various population subgroups such as gender, political party affiliation, age, and level of formal education. Also, poll questions deal with a broad mix of social, political, and economic issues of both contemporary and historical interest. Among the highlights are survey data on values and beliefs conducted in 43 countries, environmental awareness conducted in two Asian countries, extramarital relations conducted in Japan and the United States, and two Eurobarometers conducted twice in 12 European Union countries. This volume and the overall series provide the most comprehensive source for public opinion data available. As such, the volumes are of unusual importance for journalists, scholars, government officials, and business professionals.

The 1995-1996 edition of the Index to International Public Opinion has even greater coverage than earlier volumes in the series. Coverage has been increased to 71 countries where surveys were conducted, and 105 countries and regions are referenced in these studies. Data compiled by 190 research firms results in the most comprehensive collection of public opinion from around the world. The 1995-1996 edition of the Index to International Public Opinion has even greater coverage than earlier volumes in the series. Coverage has been increased to 71 countries where surveys were conducted, and 105 countries and regions are referenced in these studies. Data compiled by 190 research firms results in the most comprehensive collection of public opinion from around the world. As with earlier volumes, all tables contain total sample results, and many include breakdowns by various population subgroups such as gender, political party affiliation, age, and level of formal education. As in the past, poll questions deal with a broad mix of social, political, and economic issues of both contemporary and historical interest. Among the highlights are survey data on atoll nuclear testing, terrorism in Canada and the United States, European business leaders, international relations in the Far East, and the United States bombing of Hiroshima and Nagasaki. This volume and the overall series provide the most comprehensive source for public opinion data available. As such, the volumes are of unusual importance for journalists, scholars, government officials, and business professionals.

The two decades since the Watergate scandal have seen an unprecedented focus on ethics in government. The public integrity scandals of the Clinton administration have, once again, focused national attention on ethics in Washington. This work addresses this very topical subject and the authors come to some unusual conclusions. Tracing the origins of the modern public integrity war back to the very birth of the nation, the authors explain how conservatives and progressives have used allegations of unethical conduct in an effort to persuade the American public to accept their respective visions for American society. A cynical public, anesthetized to the distinction between actual wrongdoing and partisan attack, follows ideology and self-interest rather than character, allowing politicians to get away with even the most egregious conduct.

This, the seventeenth volume of the Index to International Public Opinion provides data from opinion surveys conducted in 69 countries. Approximately 97 countries and geographical areas are referenced in these studies. The data were contributed by 154 research firms. As has been the case with previous volumes, all tables contain total sample results and many include breakdowns by various population subgroups such as gender, political party affiliation, age, and level of formal education. As in the past, poll questions deal with a broad mix of social, political, and economic issues of both contemporary and historical interest. Volume 17 includes data from polls conducted for the most part during the period Spring 1994 through Spring 1995. In addition, for trend analysis purposes, included are a number of time series tables covering a decade or more. There is also a section entitled Changing Opinions: A 50-Year Retrospective. This part of the Index presents polling data gathered approximately a half century ago from a number of different countries. This volume and the overall series provides the most comprehensive source for public opinion data available. As such the volumes are of unusual importance for journalists, professional scholars, government officials, and business leaders.

Moffitt provides the strategies, decision-making approaches, and the message composition techniques needed to conduct successful public communication campaigns. The book is a practical guide to the step-by-step process of conceptualizing, planning, and executing a public relations, marketing/advertising, political, or social issue campaign.

How do professionals plan and execute a public communications campaign? Moffitt provides a detailed step-by-step examination of the conceptualizing, planning, and execution of a public relations, marketing/advertising, political, or social issue campaign. She provides basic theories, concepts, and issues to understand before one can even begin to conduct a campaign, and she examines the research tools and skills needed to investigate the organization, the industry, and the targeted audiences for a campaign. Basic strategies for setting a campaign's goals and objectives are analyzed as are message strategies which determine correct wording and visualization factors. Lastly, Moffitt examines communication selection strategies for choosing the appropriate personal and media channels for delivering the messages.

Since the public campaign has emerged as a key model for business communication, professionals as well as students in advertising, marketing, and management will also find the business end of the topic useful. Individuals involved with public relations, speech communication, broadcast and print media will benefit from the strategies and skills applicable to campaign communication.

Public opinion and the media form the foundation of the United States' representative democracy. They are the subject of enormous scrutiny by scholars, pundits, and ordinary citizens. This Oxford Handbook takes on the "big questions" about public opinion and the media--both empirical and normative--focusing on current debates and social scientific research. Bringing together the thinking of a team of leading academic experts, its chapters provide a cutting assessment of contemporary research on public opinion, the media, and their interconnections. Emphasizing changes in the mass media and communications technology--the vast number of cable channels, websites and blogs, and the new social media, which are changing how news about political life is collected and conveyed--they describe the evolving information interdependence of the media and public opinion. In addition, TheOxford Handbook of American Public Opinion and the Media reviews the wide range of influences on public opinion, including the processes by which information communicated through the media can affect the public. It describes what has been learned from the latest research in psychology, genetics, and studies of the impact of gender, race and ethnicity, economic status, education and sophistication, religion, and generational change on a wide range of political attitudes and perceptions. The Handbook includes extensive discussion of how public opinion and mass media coverage are studied through survey research and increasingly through experiments using the latest technological advances.
The Oxford Handbooks of American Politics are a set of reference books offering authoritative and engaging critical overviews of the state of scholarship on American politics. Each volume focuses on a particular aspect of the field. The project is under the General Editorship of George C. Edwards III, and distinguished specialists in their respective fields edit each volume. The Handbooks aim not just to report on the discipline, but also to shape it as scholars critically assess the scholarship on a topic and propose directions in which it needs to move. The series is an indispensable reference for anyone working in American politics.

How our national identity has changed in significant and unexpected ways since the attacks of 9/11 Beautifully written and carefully reasoned, this bold and provocative work upends the conventional wisdom about the American reaction to crisis. Margulies demonstrates that for key elements of the post-9/11 landscape-especially support for counterterror policies like torture and hostility to Islam-American identity is not only darker than it was before September 11, 2001, but substantially more repressive than it was immediately after the attacks. These repressive attitudes, Margulies shows us, have taken hold even as the terrorist threat has diminished significantly. Contrary to what is widely imagined, at the moment of greatest perceived threat, when the fear of another attack "hung over the country like a shroud," favorable attitudes toward Muslims and Islam were at record highs, and the suggestion that America should torture was denounced in the public square. Only much later did it become socially acceptable to favor "enhanced interrogation" and exhibit clear anti-Muslim prejudice. Margulies accounts for this unexpected turn and explains what it means to the nation's identity as it moves beyond 9/11. We express our values in the same language, but that language can hide profound differences and radical changes in what we actually believe. "National identity," he writes, "is not fixed, it is made."

Michael L. Young's dictionary defines the most important terms in contemporary public opinion research. About 400 words mark out the field, words needed if one wants to understand the language of polling and to claim literacy in the field. This reference is designed for professionals working in the survey research field, for pollsters and those who produce polls, and for students and scholars concerned with public opinion. Journalists, political professionals, elected officials, and federal, state, and local officials will also find this guide to practice and usage in the field extremely valuable.

A general introduction assesses the key literature dealing with polling, and a longer bibliography appears in the back of the book. The key terms are arranged alphabetically and a general index enables readers to trace subjects, themes, and ideas discussed under the various entries.

This bold venture into political theory and comparative politics combines traditional concerns about democracy with modern analytical methods. It asks how contemporary democracies work, an essential stage in asking how they can be justified. An answer to both questions is found in the idea of the median mandate. The voter in the middle - the voice of the majority - empowers the centre party in parliament to translate his or her preferences into public policy. The median mandate provides a unified theory of democracy - pluralist, consensus, majoritarian, liberal, and populist - by replacing each qualified 'vision' with an integrated account of how representative institutions work. The unified theory is put to the test with comprehensive cross-national evidence covering 21 democracies from 1950 through to 1995. This exciting book will be of interest to specialists and general readers alike, representing as it does a reaffirmation of traditional democratic practice in an uncertain and threatening world. Comparative Politics is a series for students and teachers of political science that deals with contemporary government and politics. The General Editors are Max Kaase, Professor of Political Science, Vice President and Dean, School of Humanities and Social Science, International University, Bremen, Germany; and Kenneth Newton, Professor of Comparative Politics, University of Southampton. The series is published in association with the European Consortium for Political Research.

Based on cutting-edge research, this edited volume examines how citizens and political elites perceive the legitimacy of regional integration in Europe and the Americas. It analyses public opinion and political discourse on the EU, NAFTA and MERCOSUR, arguing that legitimation patterns shape the development of regional governance.

Those of us on the lookout for insights into social behavior must be impressed when a book strikes us as being powerful enough to shake firmly held beliefs in a single reading. Even as we explore the vagueness of social science, we unveil bias that prejudices how we think, what we teach. One bias in the social sciences derives from the influence of `cognitive dissonance' invoking thoughts of message reinforcement, not opinion change, and suggesting minimal effects of the press. Author David Fan goes far in dissuading those of us who have fallen under the minimalist spell. His clear examination of the power of the American press on public opinion provides compelling evidence for the profound impact the press has on our thinking. Fan, a cellular biologist, parades an impressive array of data to support his contention that opinion can be measured by the application of his mathematical model to the content of national news reports. His findings confirm a clear connection between the content of national news and the results of national opinion polls. Public Relations Review This incisive examination of the power of information in society uses a new mathematical model, ideodynamics, to describe social responses to information and suggests that public opinion can be swayed in a predictable fashion by messages acting on the populace. In addition to mathematical modeling, this book also introduces a new method for computer content analysis able to score text for its support of different viewpoints. The method is highly flexible and adaptable, yielding great precision for any topic in any language. Although previous work has indicated that the press is able to set the agenda with regard to public opinion, this book is unique in demonstating that the press also is able to mold opinion within that agenda. Fan begins with a presentation of ideodynamics followed by an examination of the ability of the mathematical model to incorporate previous theories. He then considers data applications and discusses the conclusions to be drawn from the work. The empirical testing uses the ideodynamic equations and scores from the text analysis to predict time trends of public opinion which correspond strikingly well with actual poll measurements.

Taking the reader through a long view of American history, What Happened to the Vital Center? offers a novel and important contribution to the ongoing scholarly and popular discussion of how America fell apart and what might be done to end the Cold Civil War that fractures the country and weakens the national resolve. In What Happened to the Vital Center?, Nicholas Jacobs and Sidney Milkis tackle a foundational question within American political history: Is current partisan polarization, aggravated by populist disdain for constitutional principles and institutions, a novel development in American politics? Populism is not a new threat to the country's democratic experiment, but now insurgents intrude directly on elections and government. During previous periods of populist unrest, the US was governed by resilient parties that moderated extremist currents within the political system. This began to crumble during the 1960s, as anti-institutionalist incursions into the Democratic and Republican organizations gave rise to reforms that empowered activists at the expense of the median voter and shifted the controlling power over parties to the executive branch. Gradually, the moderating influence that parties played in structuring campaigns and the policy process eroded to the point where extreme polarization dominated and decision-making power migrated to the presidency. Weakened parties were increasingly dominated by presidents and their partnerships with social activists, leading to a gridlocked system characterized by the politics of demonization and demagoguery. Executive-centered parties more easily ignore the sorts of moderating voices that had prevailed in an earlier era. While the Republican Party is more susceptible to the dangers of populism than the Democrats, both parties are animated by a presidency-led, movement-centered vision of democracy. After tracing this history, the authors dismiss calls to return to some bygone era. Rather, the final section highlights the ways in which the two parties can be revitalized as institutions of collective responsibility that can transform personal ambition and rancorous partisanship into principled conflict over the profound issues that now divide the country. The book will transform our understanding of how we ended up in our current state of extreme polarization and what we can do to fix it.

The Conservative Party is one of the most successful political parties in the western world. Its success has been built on its large grass roots membership. And yet that memberhip appears to be increasingly disaffected and in decline.;This book is the first in depth study of this crucial section of the Conservative Party. Drawing on new and revealing survey data, it paints a fascinating picture of the social make-up and political views of a grass roots membership who dislike Jacques Delors more than the European Community, and The Sun newspaper most of all. The book challenges the stereotypical view of the Conservative activist as an eccentric and politically irrelevant Thatcher-loving extremist. Instead, the authors argue that the grass roots membership are the unsung heroes of political life; helping to keep the party system working and democracy intact at a time when it is under considerable strain.;The authors claim that to some extent the party is the author of its own problems, and point out the likely dire consequences for its future success if the current decline continues. They conclude by outlining the ways in which the leadership might revitalize its most important polit