The famous Italian designer Massimo Vignelli allows us a glimpse of
his understanding of good design in this book, its rules and
criteria. He uses numerous examples
to convey applications in practice - from product design via
signaletics and graphic design to Corporate Design. By doing this
he is making an important manual available to young designers that
in its clarity both in terms of subject matter and
visually is entirely committed to Vignelli's modern design.
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