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German Design 1949 - 1989 - Two Countries, One History (Paperback)
Loot Price: R1,530
Discovery Miles 15 300
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German Design 1949 - 1989 - Two Countries, One History (Paperback)
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The cheap, colourful plastic designs from East Germany pitted
against the cool functionalism of West German design: The
publication German Design 1949 - 1989: Two Countries, One History
does away with such cliches. More than 30 years after German
reunification, it presents a comprehensive overview of German
design history of the post-war period for the first time ever. With
over 380 illustrations and numerous examples from the fields of
design-fashion, furniture, graphics, automobile, industrial, and
interiors-the book shows how design featured in daily life on both
sides of the Wall, the important part it played in the
reconstruction process and how it served as a propaganda tool
during the Cold War. Key objects and protagonists-from Dieter Rams
or Otl Aicher in the West to Rudolf Horn or Renate Muller in the
East-are presented alongside formative factors such as the Bauhaus
legacy and important institutions. The exceptional case of the
division of Germany allows a unique comparative perspective on the
role design played in promoting socialism and capitalism. While in
the Federal Republic to the West, it became a generator of the
export economy and the "Made in Germany" brand, in the East it was
intended to fuel the socialist planned economy and affordability
for broad sections of the population was key. While the book
highlights the different realities of East and West, the many cross
references that connected design in both are also examined. It
impressively illustrates the many facets of German design history
in the post-war period. With contributions by Paul Betts, Greg
Castillo, Petra Eisele, Siegfried Gronert, Jana Scholze, Katharina
Pfutzner, Eli Rubin, Katrin Schreiter, Oliver Sukrow, Carsten
Wolff, among others; interviews with Prem Krishnamurthy, Renate
Muller and Dieter Rams.
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