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Books > Computing & IT > Computer communications & networking
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Applied Social Network Analysis With R: Emerging Research and Opportunities (Hardcover)
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Applied Social Network Analysis With R: Emerging Research and Opportunities (Hardcover)
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Understanding the social relations within the fields of business
and economics is vital for the promotion of success within a
certain organization. Analytics and statistics have taken a
prominent role in marketing and management practices as
professionals are constantly searching for a competitive advantage.
Converging these technological tools with traditional methods of
business relations is a trending area of research. Applied Social
Network Analysis With R: Emerging Research and Opportunities is an
essential reference source that materializes and analyzes the issue
of structure in terms of its effects on human societies and the
state of the individuals in these communities. Even though the
theme of the book is business-oriented, an approach underlining and
strengthening the ties of this field of study with social sciences
for further development is adopted throughout. Therefore, the
knowledge presented is valid for analyzing not only the
organization of the business world but also for the organization of
any given community. Featuring research on topics such as network
visualization, graph theory, and micro-dynamics, this book is
ideally designed for researchers, practitioners, business
professionals, managers, programmers, academicians, and students
seeking coverage on analyzing social and business networks using
modern methods of statistics, programming, and data sets.
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