WHAT INVESTORS WANT
Praise for "What Investors Really Want"
"We all share behavioral traits that are major roadblocks to
intelligent financial decisions. Bottom line: if you really want to
achieve investment success, understand yourself and eliminate or
minimize these traits. This book will help you do exactly
that."
-- John C. Bogle, Founder, Vanguard Funds
""What Investors Really Want" enables us to "post mortem" the
financial decisions of ourselves and others. The book is extremely
valuable for theory, as a survey of how the human animal makes
financial decisions, and for the practice of making smarter
financial decisions."
--Harry M. Markowitz, Rady School of Management, University of
California, San Diego; winner, Nobel Memorial Prize in Economic
Sciences
"In investing, we are often our own worst enemies. Meir Statman,
an expert in behavioral finance, explains the common errors to
which we are prone and helps us make smarter decisions about our
investments."
--Burton Malkiel, bestelling author of "A Random Walk Down Wall
Street"
"A masterly review of the many pitfalls and challenges facing
market participants today, written by one of the founders of the
field of behavioral finance. This volume should be required reading
for all investors and their financial advisors "
--Andrew W. Lo, Harris & Harris Group Professor of Finance at
the MIT Sloan School of Management
"What a gem Meir Statman is a wise and engaging teacher, and
after reading his book, I will be a wiser, better, less anxious
investor."
--Don Ezra, co-chair, global consulting, Russell Investments, and
co-author of "Pension Fund Excellence" and "The Retirement Plan
Solution"
"The first step to good investing is always the same, 'know
thyself'. If you read this book and don't recognize a lot of
yourself in it, you're just not paying attention "
--Cliff Asness, founding and managing principal, AQR Capital
Management LLC
"Meir Statman, a leading light of behavioral finance, shines the
bright light of modern neuropsychology on all the mental demons
that conspire to make you poor. He'll make you laugh, he'll make
you cry and, best of all, he'll improve your bottom line."
--William Bernstein, bestselling author of "The Intelligent Asset
Allocator"
Combining the new field of behavioral finance with the real
world of investing, this engaging new book explores the mind-sets
and motivations behind the major money decisions--and most common
mistakes--that investors make every day. With insider's insight,
and a storyteller's voice, behavioral finance expert Meir Statman
reveals "What Investors Really Want" . . . Investors want bigger
profits with lower risks. How our desire for free investment
lunches can leave us with no lunches Investors want to play and
win. How our desire to win the investment game can turn us into
losers Investors want to save money for tomorrow and spend it
today. How we struggle between spending too much and spending too
little Investors want status, respect, and social responsibility.
How to know what's really important in life Investors do not want
to face financial losses. How to recognize and confront the regret
that accompanies losses
You'll also learn how age, gender, genetics, and personality
affect your investment decisions and how people of different
countries and cultures think about risks and returns, poverty, and
wealth. You'll discover how behavioral finance provides key
insights into the behavior that has rocked investment markets in
recent years. And, most important, you'll learn to recognize the
desires, thoughts, and emotions that drive your own investment
decisions--so you can drive better on your road to investment
success.
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