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Lean Technical Communication - Toward Sustainable Program Innovation (Paperback)
Loot Price: R1,116
Discovery Miles 11 160
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Lean Technical Communication - Toward Sustainable Program Innovation (Paperback)
Series: ATTW Series in Technical and Professional Communication
Expected to ship within 12 - 17 working days
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Winner of the 2020 CCCC Research Impact Award Lean Technical
Communication: Toward Sustainable Program Innovation offers a
theoretically and empirically-grounded model for growing and
stewarding professional and technical communication programs under
diverse conditions. Through case studies of disruptive innovations,
this book presents a forward-looking, sustainable vision of program
administration that negotiates short-term resource deficits with
long-term resilience. It illustrates how to meet many of the newest
challenges facing technical communication programs, such as
building and maintaining change with limited resources, economic
shortfalls, technology deficits, and expanding/reimagining the role
of our programs in the 21st century university. Its insights
benefit those involved in the development of undergraduate and
graduate programs, including majors, service courses, minors,
specializations, and certificates.
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