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Books > Reference & Interdisciplinary > Encyclopaedias & reference works > Reference works
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Encyclopedia of Porcelain Enamel Advertising (Paperback, 2 Revised Edition)
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Encyclopedia of Porcelain Enamel Advertising (Paperback, 2 Revised Edition)
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Of the many media used by companies to bring attention to their
products or services, none seem to have had the overall appeal of
porcelain enamel. The process of creating porcelain signs is an art
in itself, and the influx of new collectors in the market place
attests to porcelain enamel advertising's beauty. Few collectibles
are made with such long-lasting properties or have been found in
such diversity. With hundreds of full color photographs, this new
book will give you an idea of the beauty and diverse graphics that
can be found in this very collectible area of Americana. Discover
the powerful graphics that were so effective on these signs and see
the wide range of advertisers who used the medium. The book is
divided by manufacturing design with one chapter devoted to
gasoline pump signs, a particularly popular area of collecting.
Informative captions include a description, measurements, and the
approximate age of the sign. This is simply the best illustrated
guide to porcelain enamel advertising ever published, and an
important reference to collectors and historians alike.
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