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Books > Business & Economics > Business & management > Sales & marketing

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Winning the Professional Services Sale - Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity (Hardcover) Loot Price: R599
Discovery Miles 5 990
You Save: R197 (25%)
Winning the Professional Services Sale - Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain...

Winning the Professional Services Sale - Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity (Hardcover)

Michael W McLaughlin

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List price R796 Loot Price R599 Discovery Miles 5 990 You Save R197 (25%)

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An innovative approach to winning more profitable sales in the growing professional services industry

In recent years, professional services providers have had to rethink their sales methods and adapt to profound changes in the way clients buy services. In response, "Winning the Professional Services Sale" argues for fundamental changes in the seller's mindset and sales strategies. Rather than pressing the sale, salespeople must help clients buy--the way that works best for each client. This new approach gives buyers what they now want in a services seller: a consultative problem solver, change agent, and solution integrator, all rolled into one. Author Michael McLaughlin presents a strategy for winning new business with a holistic approach to each client relationship. Only by fully understanding a sale from every angle, including its impact on the client's business and career, can salespeople thrive in the new era of the service economy.

General

Imprint: John Wiley & Sons
Country of origin: United States
Release date: July 2009
First published: 2009
Authors: Michael W McLaughlin
Dimensions: 236 x 165 x 25mm (L x W x T)
Format: Hardcover
Pages: 224
ISBN-13: 978-0-470-45585-2
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 0-470-45585-3
Barcode: 9780470455852

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