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The Face of the Firm - Corporate Hegemonic Masculinity at Work (Hardcover)
Loot Price: R4,307
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The Face of the Firm - Corporate Hegemonic Masculinity at Work (Hardcover)
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Despite decades of greater gender awareness at work in Western
countries, gender inequality in the executive suites is alive and
well. "The Face of the Firm" highlights new critical perspectives
on the relationship between hegemonic masculine cultures, gender
embodiment, and gender disparities in corporate organizations.
Using data from over 100 interviews with female and male executives
who worked for some of the most prestigious advertising and
computer firms in the world, the book makes important connections
between the empirical data and contemporary sexism in the United
States and United Kingdom. The book refocuses the debate of
executive work, organizational spaces, and gender inequality on
gendered bodies at work. It also demonstrates that gendered and
sexualized relations among executives often construct the
production process. The book makes a contribution to masculinity,
gender, and work scholarship and is organized along three key
concepts: homogeneity, homosociability, and heterosexuality. These
address such factors as the organizational locker room, sexual and
heterosexual spaces at work, and the construction of women and men
as different workers. This conceptual model is crucial for
evaluating the mechanisms that support male dominance among highly
skilled professionals and executives."
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