The Premier League is immensely successful, a true worldwide
success of the kind not enjoyed by any other English product. Such
is the dominance of the Premier League that people have changed
their sleeping habits on match days around the world. This
fascinating book charts the rise of the Premier League. Few of its
founders saw it as a worldwide phenomenon, but the power of TV
media, the wider changes in Europe and influx of rich men s money
(led by Roman Abramovich) propelled the Premier League into a class
of its own. Yet, the Premier League s rise was a spectacular
cocktail of events, few of which were properly anticipated let
alone planned for. Without any safeguards as to how clubs are
governed, or how English football is protected from predators, we
are now witnessing a financial crisis of such dimensions that the
game may be forced to change in order to survive. Mihir Bose, the
UK s leading sports/business journalist, takes us on a mesmerizing
journey involving high stakes, multi-billion pound deals, powerful
and rich people, and the future of the beautiful game.
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