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Modern Data Strategy (Hardcover, 1st ed. 2018)
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Modern Data Strategy (Hardcover, 1st ed. 2018)
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This book contains practical steps business users can take to
implement data management in a number of ways, including data
governance, data architecture, master data management, business
intelligence, and others. It defines data strategy, and covers
chapters that illustrate how to align a data strategy with the
business strategy, a discussion on valuing data as an asset, the
evolution of data management, and who should oversee a data
strategy. This provides the user with a good understanding of what
a data strategy is and its limits. Critical to a data strategy is
the incorporation of one or more data management domains. Chapters
on key data management domains—data governance, data
architecture, master data management and analytics, offer the user
a practical approach to data management execution within a data
strategy. The intent is to enable the user to identify how
execution on one or more data management domains can help solve
business issues. This book is intended for business users who work
with data, who need to manage one or more aspects of the
organization’s data, and who want to foster an integrated
approach for how enterprise data is managed. This book is also an
excellent reference for students studying computer science and
business management or simply for someone who has been tasked with
starting or improving existing data management.
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