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Managing Major Sports Events - Theory and Practice (Hardcover, 2nd edition) Loot Price: R4,508
Discovery Miles 45 080
Managing Major Sports Events - Theory and Practice (Hardcover, 2nd edition): Milena M Parent, Aurelia Ruetsch

Managing Major Sports Events - Theory and Practice (Hardcover, 2nd edition)

Milena M Parent, Aurelia Ruetsch

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Loot Price R4,508 Discovery Miles 45 080 | Repayment Terms: R422 pm x 12*

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Managing Major Sports Events: Theory and Practice is a complete introduction to the principles and practical skills that underpin the running and hosting of major sports events, from initial bid to post-event legacy and sustainability. Now in a fully revised and updated new edition, the book draws on the latest research from across multiple disciplines, explores real-world situations, and emphasises practical problem-solving skills. It covers every key area in the event management process, including: * Bidding, leadership, and planning; * Marketing and human resource management; * Venues and ceremonies; * Communications and technology (including social media); * Functional area considerations (including sport, protocol, and event services); * Security and risk management; * Games-time considerations; * Event wrap-up and evaluation; * Legacy and sustainability. This revised edition includes expanded coverage of cutting-edge topics such as digital media, culture, human resources, the volunteer workforce, readiness, security, and managing Games-time. Each chapter combines theory, practical decision-making exercises, and case studies of major sports events from around the world, helping students and practitioners alike to understand and prepare for the reality of executing major events on an international scale. Also new to this edition is an "Outlook, Trends, and Innovations" section in each chapter, plus "tips" from leading events professionals. Managing Major Sports Events: Theory and Practice is an essential textbook for any course on sports event management or international sports management, and an invaluable resource for all sport management researchers, practitioners and policymakers. Online resources include PowerPoint slides, multiple choice questions, essay questions, stories, and decision-making exercises.

General

Imprint: Routledge
Country of origin: United Kingdom
Release date: November 2020
First published: 2021
Authors: Milena M Parent • Aurelia Ruetsch
Dimensions: 246 x 174mm (L x W)
Format: Hardcover
Pages: 522
Edition: 2nd edition
ISBN-13: 978-0-367-34594-5
Categories: Books > Business & Economics > Economics > General
Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries
Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > General
Books > Sport & Leisure > Sports & outdoor recreation > Sports training & coaching > General
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LSN: 0-367-34594-3
Barcode: 9780367345945

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