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Mobile Commerce - Technology, Theory and Applications (Hardcover)
Loot Price: R2,451
Discovery Miles 24 510
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Mobile Commerce - Technology, Theory and Applications (Hardcover)
Expected to ship within 12 - 17 working days
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M-commerce (mobile-commerce) refers to e-commerce activities
carried out via a mobile terminal such as a phone or PDA.
M-commerce applications for both individuals and organizations are
expected to grow considerably over the next few years. Mobile
Commerce: Technology, Theory and Applications addresses issues
pertaining to the development, deployment, and use of these
applications. The objective of this book is to provide a single
source of up-to-date information about mobile commerce including
the technology (hardware and software) involved, research on the
expected impact of this technology on businesses and consumers, and
case studies describing state-of-the-art m-commerce applications
and lessons learned.
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