President Barack Obama, in his 2011 State of the Union Address,
called America "the nation of Edison and the Wright brothers" and
"of Google and Facebook." U.S. Chief Information Officer, Steven
VanRoekel, said that America has become a "Facebook nation" that
demands increased transparency and interactivity from the federal
government. Facebook as a nation in 2012 would be the third largest
country in the world with over 900 million citizens, after China
and India. This book portrays the social media ecosystem as a world
of increasing Total Information Awareness, which is essentially a
civilian version of the controversial Total Information Awareness
program unveiled in 2002 by the Defense Advanced Research Projects
Agency (DARPA) at the U.S. Department of Defense. Back in the 60's,
DARPA initiated and funded the research and development of Advanced
Research Projects Agency Network (ARPANET) that went online in
1969. The success of ARPANET gave rise to the global commercial
Internet in the 90's and the new generation of Fortune 500
companies today including Amazon.com, Google, eBay, and Yahoo!. As
if life comes full circle in the 21st century, private businesses
and the ubiquity of social networks such as Facebook, Google+,
Twitter, and YouTube are creating the technologies and
infrastructures necessary for the DARPA-proposed Total Information
Awareness program. WikiLeaks founder Julian Assange called Facebook
"the most appalling spying machine that has ever been invented."
Indeed, military and civilian technologies have interwoven into
every fabric of our society, as Facebook co-founder and CEO Mark
Zuckerberg said, "We exist at the intersection of technology and
social issues." This book offers discourse and practical advice on
the privacy issue in the age of big data, the rise of Facebook
nation, and Total Information Awareness. Opening with President
Ronald Reagan's 1984 National Security Decision Directive and
ending with George Orwell's novel 1984, the author takes us on a
roller-coaster ride through Facebook's botched IPO, Carrier IQ,
Kony 2012, SOPA/PIPA blackout, cyber bullying, crime fighting, and
a host of other timely issues facing our Facebook nation. Social
media strategists, information architects, social scientists,
policymakers, and academic scholars in the Program in Science,
Technology, and Society (STS) will find this book a valuable asset.
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