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Reputational Security - Refocusing Public Diplomacy for a Dangerous World
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Reputational Security - Refocusing Public Diplomacy for a Dangerous World
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We are living in turbulent times, witnessing renewed international
conflict, resurgent nationalism, declining multilateralism, and a
torrent of hostile propaganda. How are we to understand these
developments and conduct diplomacy in their presence? Nicholas J.
Cull, the distinguished historian of propaganda, revisits the
international media campaigns of the past in the light of the
challenges of the present. His concept of Reputational
Security deftly links issues of national image and outreach to the
deepest needs of any state, rescuing them from the list of
low-priority optional extras to which they are so often consigned
in the West. Reputational Security, he argues, comes from being
known and appreciated in the world. With clarity and
determination, Cull considers core tasks, approaches, and
opportunities available for international actors today, including
counter propaganda, media development, diaspora diplomacy, cultural
work, and – perhaps most surprisingly of all – media
disarmament. This book is crucial for all who care about responding
to the threat of malign media disruption, revitalizing
international cooperation, and establishing the Reputational
Security we and our allies need to survive and flourish.
  Reputational Security is enlightening reading
for students and scholars of public diplomacy, international
relations, security studies, communications, and media, as well as
practitioners.
General
Imprint: |
Polity Press
|
Country of origin: |
United Kingdom |
Release date: |
November 2023 |
First published: |
2023 |
Authors: |
Nicholas J. Cull
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Pages: |
232 |
ISBN-13: |
978-1-5095-5925-1 |
Categories: |
Books
Promotions
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LSN: |
1-5095-5925-6 |
Barcode: |
9781509559251 |
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