A Global Guidebook for Activism in the Age of Climate Chaos and
Social Injustice In 1994, Patagonia invited representatives from 75
grassroots nonprofit organizations to gather and learn from active
experts how to be more effective at what they do. Through this
ongoing conference as well as years of funding these organizations,
Patagonia has helped thousands of activists make the changes they
envision for the world. In 2016, Patagonia
published Tools for Grassroots Activists, a compilation
of presentations from the Tools conferences, accompanied by case
studies and inspiring essays from environmental leaders. The
world since then has changed in profound ways, and this new edition
reflects the world we now occupy. Completely
revised, Tools to Save Our Home Planet: A Changemaker’s
Guidebook, captures the wisdom and best advice from activists
in the field, creating a resource for any organization hoping to
hone core skills. The lessons and examples it shares are as
current, diverse, and global as the changemakers working around the
world. At a high level, the book’s structure echos an
activist’s journey. It begins with self-reflection, essays
prompting readers to identify their purpose and clarify their
cause. The focus shifts to the inner workings of an organization or
campaign—how to create a communications
strategy,  organize people, and fundraise—before
taking an outward look at creating momentum through mobilizing and
events, using political tools, collaborating with other people and
organizations, and taking legal action. The book culminates with a
chapter all about movements: How combining purpose, effective
organizations, and momentum can create a tidal wave that can change
the world. AÂ go-to resource for driving change, offering
anyone who is passionate about environmental and social justice a
timely and relevant resource to support their mission-aligned work,
this book is intended for both those who are new to taking action
and seasoned activists and community organizers who want to learn
how others are finding success. The hope is that, like its
predecessor, it will become dog-eared and scribbled in -- a
reassuring and resourceful companion to the environmental and
environmental justice movements.
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