Nicolas Fromm explores norm-based strategies small states can use
to distinguish themselves internationally in order to compensate
for their lesser geopolitical weight. Using the example of Qatar,
the author shows that such strategies might include a sort of norm
entrepreneurship which goes beyond the advocacy of universal norms
and implies the development of genuinely new norms ('norm
crafting') in pursuit of regional political influence. To shed
light on the stunning rise of Qatar from a background actor to a
protagonist in international diplomacy, the case study analyses the
distinctive use of norm crafting in the country's Middle East
diplomacy under the reign of Emir Hamad (1995-2013). To unfold the
potential of strategic normative innovation, Qatar seems to have
imitated the attitudes and attributes of established norm
entrepreneurs such as international organizations.
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